Tuesday, September 27, 2011

Marketing off of a tragedy...9/11

Though 9/11 is well past us, I have been thinking of a couple of issues that have risen. I have been careful to fully develop my thoughts on these issues due to their controversial nature.
First off, one thing we can all agree is this, what happened on Sept. 11, 2001, was a horrible thing. Many lives were lost. Lives that have infinite value. Mothers, fathers, brothers, sisters wept that day, and continue to weep for their lost loved ones.
The issues come with the propaganda, and our mindset about the event. For example, there seems to be a mindset amongst Americans, that American lives are far more valuable then the rest of the world. We weep when American solders die, but scoff when Afghanistan soldiers die. We think nothing of it when innocent people die in Lebanon from American bombs, but when events such as 9/11 occur, we are horrified and pray for the families.
The second issue that comes to my mind is the marketing schemes centered around the tragedy of 9/11. Within the first year, Hollywood produced a film about it. Millions of well intended people spent there money to see a film that in my opinion, was only made to make a buck. We have 9/11 memorabilia such as collectible coins, shirts etc.
People often buy these items and feel good about it. What they don't understand is that they are giving their money to the wolves, who care much less about making a difference, and much more about taking advantage of gullible people. This is an act of evil. It a market that is saturated with blood money.
Now, if these items are sold to raise charity, I am all for it. What I cannot stand for, is marketing off of a tragedy. It is our responsibility to know who we are giving our money to and why.